The Problem: In the cut-throat video games recruitment market, speed is everything. This global agency had a killer new offering designed to poach studios away from rival recruiters, but their execution was bottlenecked by mind-numbing manual research. To figure out who their competitors were recruiting for, their team had to trawl through anonymous job listings, play guessing games, and manually verify the target studios. If they actually managed to identify the prospect, they then had to waste hours writing tailored outreach campaigns. By the time they hit 'send', the rival agency was already filling the role. This wasn't just tedious grunt work; it was a massive drain on time, energy, and lost revenue.
The Solution: We binned the manual research entirely and built a bespoke, invisible lead sniper using n8n and AI. We handled the entire technical build so the client never had to look at a single line of code. Now, all they do is drop competitor job listings into a Google Sheet. From there, our automated system takes over: it researches the top five potential matches, tracks down the target studio's LinkedIn and website, and finds the direct job posting. Once verified, the AI instantly drafts a highly personalised three-email campaign—specifically referencing the studio's games, the exact role, and how our client's offering crushes the competition. It even writes the follow-up LinkedIn message and pushes the entire sequence straight into their CRM as a ready-to-launch campaign.
The Benefits: The impact was immediate, completely changing how the agency hunts for business.
100+ Hours Saved Instantly: We wiped out around 20 hours of manual business development per week, per recruiter.
Massive Output Volume: The agency targeted 124 specific studios in week one alone—a scale that would have been physically impossible with their old process.
72% Response Rate: The AI-generated, hyper-personalised outreach didn't just save time; it converted at an elite level.
We absolutely smashed our benchmark of reducing manual workload by 40%. The "shit tasks" are gone. Now, the recruiters focus strictly on closing deals, building relationships, and driving profit, while our invisible systems do the heavy lifting in the background.